Saxon’s – Make Waves

Anyone who lives in Central Oregon knows that it’s a unique place that calls for equally unique gift ideas. So when long-time local jeweler Saxon’s wanted to promote some of its baubles with a distinctively High Desert air, they called on Every Idea for a big splash. The team developed a campaign around an unconventional take on jewelry—Making Waves—which featured a design shoot that captured all the wild beauty of living a High Desert life.

conceptualization • photography • design • print • digital • billboards